Most people who code are not developers. Mine and my partners parents learned c (badly) at some point. Nearly everyone on the b2b customer support team at my

Most people who code are not developers. Mine and my partners parents learned c (badly) at some point. Nearly everyone on the b2b customer support team at my last job could sling some js. A surprising number of marketers learn to wrangle some carousels/buttons/etc. vba script excel monster stories are prevalent. These people are great to monetize. They are paid well and doing something they don't understand well.