What is the point of this acquisition? The article says it's to "beef up Intel's Wi-Fi tech." But Killer's recent Wi-Fi adapters were essentially rebadged Intel

What is the point of this acquisition? The article says it's to "beef up Intel's Wi-Fi tech." But Killer's recent Wi-Fi adapters were essentially rebadged Intel hardware already: Killer AC1550 = Intel AC9260 Killer AX1650 = Intel AX200 Did they do anything else besides tweaking the driver a bit and reskinning it with a repugnant UI? (Click at your own peril: https://images.anandtech.com/doci/12178/ces_deck_2018_pre_briefing_final-page-007.jpg https://images.anandtech.com/doci/12178/ces_deck_2018_pre_br... ) I guess it's mostly about getting the "Killer" brand, which can be used for future Intel products?