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"Bad launch, the launch of the site wasn’t planned very well at all. I decided to use the “genius” marketing ploy of having a private beta to create scarcity."
by webwright 18y ago
"Bad launch, the launch of the site wasn’t planned very well at all. I decided to use the “genius” marketing ploy of having a private beta to create scarcity."
What percentage of great/enviable web startups had a GREAT launch? I'm not saying a good launch isn't valuable, but it doesn't merit being on a list of top reasons you failed.
Read this: http://sethgodin.typepad.com/seths_blog/2008/06/not-so-grand.html http://sethgodin.typepad.com/seths_blog/2008/06/not-so-grand...