That is outmoded. Free services begot personal data (i.e. behavioral surplus) that could be put into algorithms that allows marketing and advertisement firms to

That is outmoded. Free services begot personal data (i.e. behavioral surplus) that could be put into algorithms that allows marketing and advertisement firms to bet on our futures. This is truly valuable. Even if the marketing is only 1% more effective, it represents millions in revenue. https://en.wikipedia.org/wiki/Surveillance_capitalism https://en.wikipedia.org/wiki/Surveillance_capitalism Zuboff's book is great.