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While everyone in here seems to disagree, I believe that a good domain name can be worth a lot of money, if it comes with links and traffic. For example, purch
by fxtentacle 6y ago
While everyone in here seems to disagree, I believe that a good domain name can be worth a lot of money, if it comes with links and traffic.
For example, purchasing a domain to market my audio app which has 100+ inbound links and 500+ unique visitors per day from various blogs for relevant keywords.
If you convert 10% at $9.99, that traffic is worth roughly $15k monthly to you. But it might have been worth significantly less to the previous owner, who only used adwords and didn't sell his own product.
- saaaaaam 6y agoCan you really convert 10% of that sort of traffic though? I would have thought 1% would be ambitious. Quite prepared to be wrong though - I suppose if the relevant keywords are really strong then maybe it would perform higher.
- fxtentacle 6y agoIt's a niche product and people who search for those keywords usually already know what it is and that they need it. That's the beauty of organic search traffic. When I did paid ads, in the other hand, the best I remember was 2% click rate, then 20% trial download, then 10% purchase. At those percentages, a $2 cpm will cost me $5 per acquisition for a $9.99 app, so I have little wriggle room before it becomes cash flow negative.
- saaaaaam 6y agoInteresting! How did you find a relevant domain with backlinks that were going to work for you? This is something I've looked into in the past, but discounted as I thought it wouldn't work, so would love to know more about how you did it...
- benibela 6y agoWhat name? Is it like appname.com or audio.app or audio-app.com ? Perhaps it is best to purchase them all?