Another factor is that you very likely need some kind of web UI so there's a huge benefit in using web technologies across the board. Once again Apple music is

Another factor is that you very likely need some kind of web UI so there's a huge benefit in using web technologies across the board. Once again Apple music is a good example. They had to build a browser-based UI to keep up with the competition and once you've done that there is a strong incentive to reuse it.