The bloggers went to places where the eyeballs are. If you read a good book, make photo and post it with a comment on instagram. You will get much more reaction

The bloggers went to places where the eyeballs are. If you read a good book, make photo and post it with a comment on instagram. You will get much more reaction than with a blogpost on your private blog. Same for forums. If you are looking for a community with a special interest you will have more luck to find an active facebook group than a independent forum/message board somewhere else.