6 ms·
I'm amazed that Chipotle hasn't packaged it's online ordering app and licensed it to other restaurants. I've never used such a streamlined, polished, and conve
by tcbawo 6y ago
I'm amazed that Chipotle hasn't packaged it's online ordering app and licensed it to other restaurants. I've never used such a streamlined, polished, and convenient way to make an order for pickup or delivery.
- deleted 6y ago[deleted]
- dvtrn 6y agoI’ve found Panera Bread’s online ordering system to also be a well crafted order flow. To your question, I wonder if the exact reason they don’t is because they view their order software as something that gives them a competitive edge in their specific cuisines markets. Panera and Chipotle are about as far apart as you can get, sandwiches and soups versus burritos and burrito bowls yet where I see some alignment is how they both have amazing online ordering experiences which allow deep order customization that eschews a lot of friction in doing so. I can’t think of another large chain with similar order experience between the two (Edit: Potbelly, perhaps for sandwiches?)
- fncypants 6y agoChick-Fil-A’s app is extremely well done. Just this morning I ordered breakfast from a store, but drove to the wrong one and parked. The app noticed this automatically, asked if I wanted to move my pending order to this store, and after pressing “Yes” my food was walked out to my car < 5 mins later.
- ChickeNES 6y agoDoesn't the Chipotle app just use DoorDash?