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You are right, lazy is the wrong word, irrational perhaps? I have worked in commercial kitchens and have plenty of friends who run restaurants and have spend t
by haltingproblem 6y ago
You are right, lazy is the wrong word, irrational perhaps?
I have worked in commercial kitchens and have plenty of friends who run restaurants and have spend time in their operations. They regularly complain about the 30%+ they fork over to grubless. 30% is an insane fraction in a business that barely makes an accounting profit!
In established restaurants, a significant fraction of the orders come from repeat customers. Moving these repeat customers to a 5% friction channel from a 30% channel can be a game changer.
Now when I walk past restaurants, I see banners imploring folks to order from their website. I guess, one silver lining from this pandemic.
- MattGaiser 6y ago> Now when I walk past restaurants, I see banners imploring folks to order from their website. I guess, one silver lining from this pandemic. Lazy is not the wrong word. They couldn't be bothered to put up that website until now. They couldn't be bothered to innovate and wanted to keep people needing to call on their phones. They slashed their own wrists with their mediocrity. This is an area where teenagers routinely make money by building these kinds of websites.
- acka 6y ago> This is an area where teenagers routinely make money by building these kinds of websites. ... only for those websites' backend services to be breached and the customer account data to be shared on the dark nets by other teenagers, ready to rip off and scam innocent customers. Sarcasm obviously, but designing an ecommerce site is a serious affair, not an afternoon pastime.
- MattGaiser 6y agoThey don't do it from scratch but use a service like Shopify or WooCommerce.
- KirinDave 6y agoThe challenge is how they would do that. It requires expertise which itself costs money and time to gain, and it's an ongoing maintenance cost for a small restaurant that may have extremely seasonal revenue. It's not actually clear to me that every restaurant acting individually can actually recover that delivery service fee. There's no economy of scale for them to exploit.