I think if you want to compare Facebook to something outdated or controlling, I'd try the "portals" of the turn of the millennium. It's a pretty natural extensi

I think if you want to compare Facebook to something outdated or controlling, I'd try the "portals" of the turn of the millennium. It's a pretty natural extension we see with almost anything which subsists on advertisements: more attention means more views means more ad-clicks means more revenue. Of course Facebook and everything else financed by ads with a brain is moving to push as much of your activity onto its platform as possible.