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The people buying high end do care about the brand and reputation. They accept to pay inflated prices for a well known brand, but would not buy at a discounted
by vocram 6y ago
The people buying high end do care about the brand and reputation. They accept to pay inflated prices for a well known brand, but would not buy at a discounted price a retail store brand. Brand and reputation communicates quality.
- barko 6y agoI'm guessing that's more true for people buying high-end fashion than it is for those buying high-end hobbyist gear, as the latter are more likely to research products and put significant weight on performance rather than blindly trust a brand name.
- ddrt 6y agoI don’t get this. Is it ego or something? If you’re on a trail the brand name won’t keep you from cracking your skull any less than another.
- ta17711771 6y agoNo, but if they see that brand protecting the head of all the people they see eat shit in GoPro videos, or on heads in the Winter Olympics, then they don't (feel they) have to do the research to see if it's a trustworthy brand. Obviously, this implied value gets taken too far on both sides.
- tjohns 6y agoIt's the history behind the brand that's important. Does that company have a history of building quality products? Do they support them when something breaks? What kind of reputation do they have? When you buy a brand name product, you generally have a better idea what you're buying. (Not to say there aren't some high quality generic products out there, but it takes a lot more time and research to find them. And sometimes it's just a gamble.)
- danboarder 6y agoYes, it is ego. I was recently on a backpacking trip with a few of the most 'geared up' people I've ever met, sporting all top of the line gear and very proud of it - every single item was intentional and brand names and the long technical details of every item of clothing or gear was always mentioned. It's like almost any hobby or sport - some people will geek out and get very into the 'scene'. Walmart will provide a way for new people to dip a toe into the world of backcountry gear and some of those people will move up to the specialty brands.
- deleted 6y ago[deleted]
- surfpel 6y agoThe last thing I want many hours away from civilization is my gear to fail on me. Additionally, expensive outdoors brands come with much better warranties. Discounted retail store brands are often a false economy option.