An advertiser that advertises advertisers and monopolizes Google AdWords. I have the same thing in my industry where there are a couple of "directories" that se

An advertiser that advertises advertisers and monopolizes Google AdWords. I have the same thing in my industry where there are a couple of "directories" that sell advertising in my industry. They take the top couple of spots on Google AdWords. You click on their ad, and then you have a list of advertisements. This is a poor result for the end user. They have to click more times just to get to what they were looking for. Why can't Google just provide the best search results in the first place?