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Are you making money from iTunes affiliate fees and simply passing a cut of it on to your users, or are you charging application developers for placement? Righ
by gyardley 16y ago
Are you making money from iTunes affiliate fees and simply passing a cut of it on to your users, or are you charging application developers for placement?
Right now the biggest cost-per-install networks are doing 50x to 100x your revenue and growing quickly, and they're hiring every experienced salesperson they can possibly find. That's your true competition for app developers' advertising dollars, not the little stuff like 'Daily App Dream'. You probably need sales more than developers.
- spaghetti 16y agoWhat are the largest cost-per-install networks right now? I'm just curious.
- kumph 16y agoThose CPI networks are actually our biggest partners. We're AB testing a couple right now. And it's a good thing there's more than one. Then, to win your business, they do nice things like give you access to their API or call you in for a meeting with the CEO. I see you used to be at Flurry. It was your former CEO, Simon, who asked me to come in.
- gyardley 16y agoExcellent - I didn't think of partnering with the CPI networks, which makes a lot of sense. Simon is terrific - given that there wasn't an obvious acquirer for Pinch Media, merging with Flurry was a great decision.
- deleted 16y ago[deleted]
- womer 16y agoIt looks like he's using Tapjoy http://imgur.com/7hT1J http://imgur.com/7hT1J