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How Howard Schultz returned to save Starbucks
- quattrofan 16y agoExcept for the pointless new logo, how much did they spend on that? If its about branching about beyond coffee shops I could've saved them millions, just delete the word "coffee" from the existing logo.
- zach 16y agoHoward Schultz protests too much that he avoided Starbucks "losing its soul" while introducing sorbet, smoothies and Starbucks-branded instant coffee. In 2011, Starbucks has as much soul as Seattle has an NBA team.
- salemh 16y agoAlso worthy, the "McMuffin" styled ripoff. http://www.google.com/search?sourceid=chrome&ie=UTF-8&q=starbucks+introduces+mcmuffin#sclient=psy&hl=en&source=hp&q=starbucks%20mcmuffin&aq=f&aqi=&aql=&oq=starbucks+introduces+mcmuffin&pbx=1&bav=on.2,or.r_gc.r_pw.&fp=98286c98e5a0f890&pf=p&pdl=300 http://www.google.com/search?sourceid=chrome&ie=UTF-8...