Also brand recognition. Over here pizza.de for a long time was the market leader. You can't beat that name and push it with a national merketing campaign. Wehre

Also brand recognition. Over here pizza.de for a long time was the market leader. You can't beat that name and push it with a national merketing campaign. Wehreve in the country, go to pizza.de. (Meanwhile deliveryhero / Lieferheld acquired them using VC money (Rocket Internet and others))