Planely is a Danish start up that I think is best described as "social flying" and networking. It looks really interesting, but I have no idea if anyone's using

Planely is a Danish start up that I think is best described as "social flying" and networking. It looks really interesting, but I have no idea if anyone's using it. If anyone'll be using it on their way to or from SXSW, I'd love to hear your experiences.