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30% is totally reasonable for the cost of delivery. As you point out people hate paying for delivery in spite of the marked increase in cost/service. Where thin
by blululu 6y ago
30% is totally reasonable for the cost of delivery. As you point out people hate paying for delivery in spite of the marked increase in cost/service.
Where things get complicated here is that a lot of takeout services will require businesses to offer items at the same price given to pickup/takeout orders. This constrains the restaurant's pricing while providing a large benefit to the delivery service. If the restaurant could just charge 30% more for people using the delivery service then fine. Instead they need to either make take out customers pay more which usually means making your neighbors and long term customers pay more to subsidize a large well funded company.
- Yeroc 6y agoYou might think so but I'm seeing a number of local restaurants offering free delivery if you call in your order directly so it would appear 30% is not, in fact, a reasonable cost for delivery. At least for some restaurants.
- rargulati 6y agoIsn’t this because it’s already priced in? The price floor for a world without delivery services isn’t lower than it is now.
- gamblor956 6y agoRestaurants make up for the 30% charged by apps by increasing the prices of the foods offered through the app. None of the apps require businesses to offer items at the same price, and if they were to try an do so most restaurants would simply leave that app for one of their many competitors.