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This article is a textbook example of "news stacking" from the book "Trust Me, I'm Lying" by Ryan Holiday [1]. Step 1, post some outlandish stories to random bl
by SamuelAdams 6y ago
This article is a textbook example of "news stacking" from the book "Trust Me, I'm Lying" by Ryan Holiday [1]. Step 1, post some outlandish stories to random blog posts. These blog posts are usually niche, and are run by some "experts" with a core audience. They are trusted to be right.
Then that gets picked up by intermediary news sites like this *.co.uk domain. Then it gets floated to social media, where it gets popular and noticed by the big guns (NYT, Business Insider, Tech Crunch, etc) and then they just post the same stuff. Then suddenly what was once a rumor becomes true.
[1]: https://en.wikipedia.org/wiki/Trust_Me,_I%27m_Lying https://en.wikipedia.org/wiki/Trust_Me,_I%27m_Lying
- deleted 6y ago[deleted]
- 1MachineElf 6y agoNYT, Businesses Insoder, Tech Crunch, etc. can simply all report that there is a rumor, and if they just do that often enough, society will treat it like a fact.