IMHO swear words are strong words capable of causing impact, and which are strengthened through reserving them for when you really need them. If you swear all t

IMHO swear words are strong words capable of causing impact, and which are strengthened through reserving them for when you really need them. If you swear all the time, you dilute that power. If you keep it in reserve, it retains its power to surprise. And so, somewhat ironically, the people who can swear best are those who swear least. People who swear all the time acquire a kind of linguistic impotence.