"The best thing about this project is that we're not trying to retain ownership of it" What? That's like a tiny little asterisk point down at the bottom of yo

"The best thing about this project is that we're not trying to retain ownership of it" What? That's like a tiny little asterisk point down at the bottom of your feature list. The best thing about your project should be that it's useful for doing X. I never got as far as finding out what X actually was, and why this was going to be better than the existing tools out there. But I did learn what file format you save projects in. Yikes. Developers, stop talking about development stuff. Nobody cares about the technical details. Nobody cares about Open Source. Talk about your product.