Hyper Iteration This concept changed my life and career in a big way! I first heard about hyper iteration (my name for it) in a story[1] about Paul MacCready,

Hyper Iteration This concept changed my life and career in a big way! I first heard about hyper iteration (my name for it) in a story[1] about Paul MacCready, a guy who built the first human-powered airplane. He achieved this goal by changing how he attacked the problem. Rather than focusing on the larger goal, he built a machine that enabled him to test new human-powered flight theories on a daily basis. This enabled him to run hundreds of tests. The other teams trying to achieve this goal took 6-12 months for each iteration. With regard to startups our entire startup journey consists of a loop of asking one single question: If I do this, will it work? As we build we ask that one question over and over again: - Will this new feature help me get more customers? - Will advertising on Facebook help me make more sales? - Etc. The faster we can iterate each answer to that question, the faster we can achieve great things! So basically, just always think abut any task you have to do and work out is there a faster way to get the answer? i.e Spend 9 months building a mobile on demand platform to deliver coffee and see if people want the service? Or spend a week printing up business cards with "we deliver coffee" and hand them out in the street. See if anyone calls. 9 months vs 1 week to start learning about that particular product ;) But really it works in many contexts, just spend some thinking time to find the absolute fastest way to iterate at all times. [1] https://signalvnoise.com/posts/2861-how-nature-and-naivet-helped-paul-maccready-build-a-human-powered-airplane-in-only-six-months https://signalvnoise.com/posts/2861-how-nature-and-naivet-he...