Things to consider: It's better to gain traction on one platform than to languish on multiple platforms. Android and iOS have two very different userbases; I

Things to consider: It's better to gain traction on one platform than to languish on multiple platforms. Android and iOS have two very different userbases; I hear that iOS seems to include more people willing to pay for software than Android. On the other hand, Android has fewer apps. Most importantly, you need to get noticed on at least one platform. If you have a limited amount of resources, you'd be better off focusing on one great product. Once that's done, move to other platforms if that makes sense for your business growth.