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>For more than a century, advertising was an art, not a science. Hard data didn’t exist. An advertising guru of the Don Draper type proclaimed: "What you call
by libertine 6y ago
>For more than a century, advertising was an art, not a science. Hard data didn’t exist. An advertising guru of the Don Draper type proclaimed: "What you call love was invented by guys like me to sell nylons" – and advertisers could only hope it was true.
Man... one of these days I'll poke my eyes out if a read this Don Draper quote again on a online article about advertising...
It's not the quote itself, it's the lack of context when/how/whom behind that quote.
At best that quote can be used in the context: "The shit advertisers say to try to hook a whale (big account)".
Yet journalists use it like it was the wet dream motivates advertisers, that are so delusional and naive to believe it...