Reading Seth Godin not only changed my life but taught me what great marketing is. Once you know what great marketing is choosing your tactics is easy. His blo

Reading Seth Godin not only changed my life but taught me what great marketing is. Once you know what great marketing is choosing your tactics is easy. His blog is invaluable (https://seths.blog https://seths.blog). Read his “Top 100” and then go buy his latest book “This is Marketing.” Marketing in a nutshell: Grow an audience by earning their trust through consistently providing value and fulfilling your promises. Choose the medium that best resonates with your audience. And start with the minimum viable audience.