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Well, GDPR and CCPA compliance cost something. That could be made simpler using this option. Also, Ad Blockers are becoming quite prevalent again. Personally,

Well, GDPR and CCPA compliance cost something. That could be made simpler using this option. Also, Ad Blockers are becoming quite prevalent again. Personally, I’ve started using one again for privacy reasons. If a publisher would actually respect my Do Not Track request, I’d happily leave their ads up. I have no problem with contextual advertising. So that’s revenue left on the table.

nicbou 6y ago
It would not be easier. It has to be implemented in addition to the consent form. I have a website. If I wanted to support DNT, I'd have to take an hour or two to figure it out. To be honest, it wasn't even on my radar.