3 ms·
I believe it, but I mostly hear about how user retention drops off if the website takes more than 1s to load. And while I believe other types of slowness make
by compacct27 6y ago
I believe it, but I mostly hear about how user retention drops off if the website takes more than 1s to load.
And while I believe other types of slowness make users unhappy without seeing the literature, the people driving our priorities don't see the $ impact at all
- gumby 6y agoI hate slow sites and am pretty aggressive about bailing on anything that I consider slow. But speed is a visitor's feature, not a benefit. The benefit (to the web site operator) of an ecommerce site is $ spent by visitor. So for example yes, the Amazon site feels slow and bloated, but they've been doing live A/B testing for over 20 years and I'm pretty sure they don't care about speed unless it affects conversion; they'll be happy to cram something in even if it slows the site down, if it increases revenue.
- SamReidHughes 6y agoAmazon seems pretty darn fast to me. You click and stuff happens. It's faster than Twitter or Github (the first two sites I compared it with).