In the current economic climate, in the tech sector, the idea doesn't matter. It's almost all about execution and social networks. Does your business model lev

In the current economic climate, in the tech sector, the idea doesn't matter. It's almost all about execution and social networks. Does your business model leverage network effects? Did you get funding from the right investors? Does your business model reward customers for helping you recruit other customers? If so, then your odds are very good regardless of what you do. If you don't have a network growth strategy, then nobody will know about your startup. You can have the best idea in the history of the universe, it's not going to work because no one has an incentive to use and recommend your product or service but they have an incentive to maintain the status quo. Investors and users need to stand to gain more from your project than from upholding the status quo. And these days many investors are shareholders or employees of the status quo so this is a difficult thing to pull off.