This was for a company with just under 300k employees - you need approval from multiple people for everything. From the marketing, blogs etc, Ubuntu Core does

This was for a company with just under 300k employees - you need approval from multiple people for everything. From the marketing, blogs etc, Ubuntu Core does seem to be targeted at everyone, not just people that would drop $15k/y like it was nothing. It's almost like a trap - it sounds perfect for IoT, so you start wasting your time building a PoC, and then much later you find out about the costs. And as another commenter mentioned, they also charge you for doing updates on top!