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At some point you're losing more potential users than you're gaining because the price has gone too high. Do you think about that? How will you handle it?
by ohashi 16y ago
At some point you're losing more potential users than you're gaining because the price has gone too high. Do you think about that? How will you handle it?
- idlewords 16y agoI've deferred worrying about it until it happens
- bmelton 16y agoI would suggest, once you cap it (at whatever rate) -- divide the rate by 12 and make it a recurring charge. For example, let's say you notice sales decline, and decide to cap the charge at $12 - change the structure so that instead, you bill each new user at a rate of $1 per month (with optional pre-pay discounts or yearly prepays or whatever). If you can keep the users for 1 year, you'll have made more than the $12 cap you would have and, if you don't, at least you don't have the support headache of having to deal with a customer who bought in at the minimum for life -- non-paying users at this price tier go away. Plus, anybody willing to break out their wallets at all are likely to have little qualm over $1 a month. Also, with a fairly regular income stream, it'll allow you to plan your expenditures more reliably, so budgeting for things like employees, server space, etc will be easier to plot out cost vs income.
- smackfu 16y ago$5 seemed reasonably, $10 is too much. For me at least.