As somebody who's never heard of the product, I think that the IDEA is gold -- however, there is significanly more information on the regular ol' landing page.

As somebody who's never heard of the product, I think that the IDEA is gold -- however, there is significanly more information on the regular ol' landing page. I'm guessing if you split tested them, it would convert better by a lot. Regardless, I'm eager to hear the results.