The question is: would Google be a good consumer infrastructure company? Their first foray into that arena was their Google Fiber experiment which has been del

The question is: would Google be a good consumer infrastructure company? Their first foray into that arena was their Google Fiber experiment which has been delayed. I know that Google always seems like they're on our side over infrastructure things - but that might simply be because they aren't building that infrastructure. It's possible that Google would bring excellence to consumer infrastructure as well. However, they haven't run an ISP, cable company, wireless company, home broadband, or other regulated consumer infrastructure project. That doesn't mean they wouldn't be up to the challenge, it's more a question of why you believe they'd do better? They talk a nice game of unlimited, high-speed broadband, but that's easy when you're not the one paying to provide it. Google also had the option to purchase the open-access 700MHz spectrum and once the reserve price was met, decided that they didn't want to be in the consumer-facing communications infrastructure game. If they didn't want to become a wireless company a couple years ago, what would have changed to make them want to become one now? Google has a strong staff and it would, at the very least, be interesting to see how they would fare as a company. Would they decide to forgo the profits one receives for pushing things like Blockbuster Mobile onto their smartphones? Would they push faster technology faster? Would they decide that limits were wrong to put on users? Would they decide to forgo subsidised phones and offer much lower priced plans?