I think most tech startups would aspire not to increase prices, but increase market share such that selling a high volume at the original price is enough to cov

I think most tech startups would aspire not to increase prices, but increase market share such that selling a high volume at the original price is enough to cover the investment and start to turn a profit. Of course you might price your product less, but from a certain point of view it's less predatory than it is just fair market price. When you are a startup with no customers, your first customer is taking a chance on you. They have no idea what the quality of your product is. They have no idea if you're going to be around to support it in 6 months. All that uncertainty should be factored into the price. If you are a more established startup then the fair market price for the exact same product all other things held equal, should be higher.