"It's not a lack of integrity - what people say and how people act is always based on the context it's in. There are things you'd say to your friends that you w

"It's not a lack of integrity - what people say and how people act is always based on the context it's in. There are things you'd say to your friends that you wouldn't say to your family or even other friends." Exactly. Some people say "Google does not get social", but this Google UX researcher, at least, got it: http://www.slideshare.net/padday/the-real-life-social-network-v2 http://www.slideshare.net/padday/the-real-life-social-networ... (discussion at http://news.ycombinator.com/item?id=1867807 http://news.ycombinator.com/item?id=1867807)