SMS is in a dominant position because it is ubiquitous. It has had this advantage on every IM platform to date. It is for this reason alone that it still exists

SMS is in a dominant position because it is ubiquitous. It has had this advantage on every IM platform to date. It is for this reason alone that it still exists and thrives. The SMS prices are indeed ludicrously high, particularly in the US. Unjustifiably so and I can't see how you can't look at the actions of Spring, Verizon, AT&T and T-Mobile and conclude anything but price collusion. To me this looks like CNN making a story out of nothing. Facebook has said that every acquisition made to date (at the time of the quote at least) was a talent acquisition. I'm far from convinced Beluga is any different. It's an app for group messaging? Unless I'm missing something, that's neither new nor revolutionary. How exactly does it conquer the ubiquity of SMS?