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The simplest solve to FB manipulation in general is just to ban the targeting of political advertising. You can still advertise, but everyone sees the same mess
by jonplackett 7y ago
The simplest solve to FB manipulation in general is just to ban the targeting of political advertising. You can still advertise, but everyone sees the same message. No more deception. Facebook even makes MORE money because the more targeted a campaign is the cheaper it is. Everyone wins, except political campaign managers.
- lonelappde 7y agoThat just promotes uniformity by driving non-center-of-the-normal-distributio people to the margin. Better to be transparent about targeting criteria.
- bcyn 7y agoWhat makes you believe campaign managers would continue advertising on FB if targeting options were removed? They might explore other advertising mediums that are more effective ROI due to targeting.