The impact is huge because in the United States we purposefully have no real social safety net for individuals and only pay lip service towards supporting small

The impact is huge because in the United States we purposefully have no real social safety net for individuals and only pay lip service towards supporting small business. Sadly, you can't run as rugged individualists during good times then flip a switch and become a social democracy as soon as a crisis hits. So now we are faced with the tough choice of balancing widespread poverty medium-term and saving lives near-time. We made our bed and now we're lying in it. The other challenge is on the consumer side: Even if you can legally open as an "essential" business, you're going to need a certain degree of volume to operate. As a retail store, you're beholden to how "safe" consumers feel shopping in your store, and right now evidence suggests most people want to limit non-essential trips.