Ok, fair points! It’s a small market but they can grab more of it for basically very little work. On the PT, I was at Chrysler before the launch of that thing

Ok, fair points! It’s a small market but they can grab more of it for basically very little work. On the PT, I was at Chrysler before the launch of that thing (visiting). It was originally marketed to teens exclusively. It was supposed to replace Neon that was directed at teens but was moving to lower income adults. It failed specularly at teens. But became super popular with older drivers. A success, but completely wrong initial target. The Chevy HHR later looks nearly identical and in fact is designed by the same guy.