Apple machines were never really that popular in Europe because they weren't marketed as intensively as in the US. Schools and companies were never equipped wit

Apple machines were never really that popular in Europe because they weren't marketed as intensively as in the US. Schools and companies were never equipped with them unless we're talking about video/graphics people. And half of Europe was not considering such expensive purchases until well into the '90s, perhaps even later. By then Windows was already skyrocketing, regular PCs were cheaper, and very few customers were invested in the Apple ecosystem enough (or at all) to push them towards Macs. If anything I imagine Apple machines are taking their 5% market share in the US more from the Linux segment than Windows.