Jira is a classic example of a product oriented towards how companies buy things. Every time a moderately expensive purchase is needed companies get together,

Jira is a classic example of a product oriented towards how companies buy things. Every time a moderately expensive purchase is needed companies get together, write down a list of things that they need the product to do and then compare the options on the market. This process results in a 'winner' who checked the most checkboxes. It's a process that doesn't take into account the subtler more analog things we should be rating products on - basically how 'nice' they are to use (in a corporate setting I would phrase that as how 'efficient' they are to use, but it's the same thing).