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FeeFighters is doing a bang up job with link bait. They will start to reap the rewards in 12-18 mos. It seems like the people who dislike SEO either a) high a
by a5seo 16y ago
FeeFighters is doing a bang up job with link bait. They will start to reap the rewards in 12-18 mos.
It seems like the people who dislike SEO either a) high a high burn rate and can't wait 18 mos to get a payoff, or b) have investors who can't stand putting money into a marketing activity with such high uncertainty.
Bottom line-- it's no different from PR. High initial expense, uncertain payoff, but sometimes you get monsterous ROI.
- trevelyan 16y agoI like the company and agree that SEO has value. But do you really think "high initial expense" and "uncertain payoff" are characteristics of good marketing strategies for startups? I'd say it's exactly the opposite, and don't think it's a good idea for startups to be doing PR either.