Well, the function of anti-trust law is specifically to target massive unchecked power. If you're the supplier with a Shopify and Amazon Merchant account, or

Well, the function of anti-trust law is specifically to target massive unchecked power. If you're the supplier with a Shopify and Amazon Merchant account, or a local grocery store with white label products, none of this applies to you because you don't have the capability to effectively hold other businesses or markets hostage, no matter how aggressive you are.