If you're interested in this, you might really enjoy the book Fortune's Formula by William Poundstone (ISBN: 0809046377): link: http://www.bookfinder.com/sea

If you're interested in this, you might really enjoy the book Fortune's Formula by William Poundstone (ISBN: 0809046377): link: http://www.bookfinder.com/search/?author=&title=&lang=en&isbn=0809046377&submit=Begin+search&new_used=*&destination=us&currency=USD&mode=basic&st=sr&ac=qr http://www.bookfinder.com/search/?author=&title=&lan... The book looks at, among other things, the Kelly Criterion: http://en.wikipedia.org/wiki/Kelly_criterion http://en.wikipedia.org/wiki/Kelly_criterion