3 ms·
They ran out of money, blew too much on marketing/brand trying to emulate GoPro’s model. There were other business issues, but that’s the gist of it. At the ti
by fingerlocks 7y ago
They ran out of money, blew too much on marketing/brand trying to emulate GoPro’s model. There were other business issues, but that’s the gist of it.
At the time, their hardware was only 6 mos. behind GoPro and the software was much better. But I’m biased because, full disclosure, I used to work there.