2 ms·
> ‘We have a clear opportunity to super-serve consumers’... Chief Executive Officer Nick Woodman said in the statement. Anyone fluent in CEO-Speak able to tran
by for_i_in_range 7y ago
> ‘We have a clear opportunity to super-serve consumers’... Chief Executive Officer Nick Woodman said in the statement.
Anyone fluent in CEO-Speak able to translate?
- parsimo2010 7y agoI'm not 100% sure, but in this context I think he means direct to consumer sales. Woodman might be trying to pitch it as a way to keep customers happy, but I have a hard time believing that anyone had an issue buying a GoPro at BestBuy or REI. It's pretty clear that this is just a way for GoPro to make bigger profits by taking profits from the full retail price, rather than only taking profits from the wholesale price. He might also be alluding to their subscription services, which make money for GoPro after a cameara sale, but that wasn't mentioned in the article. And honestly, they are doomed if they rely on their subscription services at all, because they suck. Anyone that wants to edit and share their videos is better served by other tools, and I don't think they make much money from subscriptions.
- wmeredith 7y ago"My head has been stuck up our company monoculture so long that I can no longer communicate effectively with normal people outside their group of yes-men." Super-serve? Come ON, man.