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Exactly right. For example, many media organizations right now are reporting record traffic numbers, but are struggling to make ends meet as advertisers pull ou

Exactly right. For example, many media organizations right now are reporting record traffic numbers, but are struggling to make ends meet as advertisers pull out.

Robelius 7y ago
Is there actually any numbers people can point towards? I’ve read similar comments over different forum postings about advertisers tending to cut advertising during times like these to help their financials. And it makes sense to me. But now I’m sitting here, just wondering if anyone has actually looked at numbers during other financial downturns. Or is it just some catching conversation that’s been kicking off....maybe I need to go outside and smell some fresh air.
- tpxl 7y ago
  There have been a couple of articles recently about this: "L.A. Times to Furlough Workers as Ad Revenue ‘Nearly Eliminated’" https://news.ycombinator.com/item?id=22872711 https://news.ycombinator.com/item?id=22872711 "As YouTube traffic soars, YouTubers say pay is plummeting" https://news.ycombinator.com/item?id=22856324 https://news.ycombinator.com/item?id=22856324
- deleted 7y ago
  [deleted]
- hobofan 7y ago
  Even apart from the advertisement coming from the platform, most creators (podcast/Youtube) that I follow report that their direct ad placements have basically dropped to 0 and the only ones they have running now were negotiated pre-pandemic.
- samspenc 7y ago
  WSJ: Facebook Usage Soars, But Online Advertising Plunges https://www.wsj.com/articles/facebook-warns-that-skyrocketing-usage-wont-lead-to-increased-revenue-11585083493 https://www.wsj.com/articles/facebook-warns-that-skyrocketin... WSJ: Facebook Ad Rates Fall as Coronavirus Undermines Spending https://www.wsj.com/articles/facebook-ad-rates-fall-as-coronavirus-undermines-spending-11586530801 https://www.wsj.com/articles/facebook-ad-rates-fall-as-coron... Bloomberg: Facebook’s Ads Business Weakening Despite Surge in Usage https://www.bloombergquint.com/technology/facebook-says-ads-business-weakening-despite-surge-in-usage https://www.bloombergquint.com/technology/facebook-says-ads-...

Exactly right. For example, many media organizations right now are reporting record traffic numbers, but are struggling to make ends meet as advertisers pull out.

Robelius 7y ago

Is there actually any numbers people can point towards? I’ve read similar comments over different forum postings about advertisers tending to cut advertising during times like these to help their financials. And it makes sense to me. But now I’m sitting here, just wondering if anyone has actually looked at numbers during other financial downturns. Or is it just some catching conversation that’s been kicking off....maybe I need to go outside and smell some fresh air.

tpxl 7y ago
There have been a couple of articles recently about this: "L.A. Times to Furlough Workers as Ad Revenue ‘Nearly Eliminated’" https://news.ycombinator.com/item?id=22872711 https://news.ycombinator.com/item?id=22872711 "As YouTube traffic soars, YouTubers say pay is plummeting" https://news.ycombinator.com/item?id=22856324 https://news.ycombinator.com/item?id=22856324
deleted 7y ago
[deleted]
hobofan 7y ago
Even apart from the advertisement coming from the platform, most creators (podcast/Youtube) that I follow report that their direct ad placements have basically dropped to 0 and the only ones they have running now were negotiated pre-pandemic.
samspenc 7y ago
WSJ: Facebook Usage Soars, But Online Advertising Plunges https://www.wsj.com/articles/facebook-warns-that-skyrocketing-usage-wont-lead-to-increased-revenue-11585083493 https://www.wsj.com/articles/facebook-warns-that-skyrocketin... WSJ: Facebook Ad Rates Fall as Coronavirus Undermines Spending https://www.wsj.com/articles/facebook-ad-rates-fall-as-coronavirus-undermines-spending-11586530801 https://www.wsj.com/articles/facebook-ad-rates-fall-as-coron... Bloomberg: Facebook’s Ads Business Weakening Despite Surge in Usage https://www.bloombergquint.com/technology/facebook-says-ads-business-weakening-despite-surge-in-usage https://www.bloombergquint.com/technology/facebook-says-ads-...