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$399 iPhone? Weird! I always thought Apple stayed out of that pricerange to keep the iPhone line a "prestige" purchase (especially given how little time the "c"
by chaorace 7y ago
$399 iPhone? Weird! I always thought Apple stayed out of that pricerange to keep the iPhone line a "prestige" purchase (especially given how little time the "c" lasted for). I suppose that's why this model has such an iPod-esque visual design, so that outside observers don't misconstrue the people using these with their "luxury" users.
It's good to see more downward pressure coming from flagship phones lately, imo. It's a great analog to the Pixel "a" models and an overall smartphone trend that I'm very positive about!
- Traster 7y agoApple is shifting to a service revenue model with things like Apple TV+. I suspect they're realizing that to reproduce their iTunes monopoly they're going to need iPhones to be as ubiquitous as iPods.
- wyldfire 7y ago> It's a great analog to the Pixel "a" models I think it's a direct response to that pressure. If GOOG designs Pixels w/Exynos chips (per recent rumors), they'll likely be cheaper than the Snapdragon ones. That will put even more downward pressure on these prices.
- slimginz 7y agoThe iPhone 5C, my guess, was Apple's experiment with having a cheaper end phone and seeing how the market would react to that. With the original SE, they probably had a ton of left over iPhone 5 shells so they chose that because it just made sense to use them. My guess is this is the same reason why the new SE has the shell from the 7/8. This also helps Apple cut down on price since they don't have to create new molds or re-engineer the interior much, which is probably how Apple is convincing themselves that they can still make their expected margins with a $399 price tag.
- kick 7y agoThe first SE was $399 as well, and that was years ago.