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Well, we now know it's not going to get to normal for a while. France has just announced extending the lockdown one full month. UK has just announced they won'
by user5994461 7y ago
Well, we now know it's not going to get to normal for a while.
France has just announced extending the lockdown one full month. UK has just announced they won't end the lockdown in the coming weeks, with no dates formally given (it was expiring today).
- adrianmonk 7y agoI agree we aren't ready to even start the process of getting back to quasi-normal. But the question was about a long-term advertising strategy for "when people eventually spend". I'm saying that "when" isn't a given; instead, it's an "if". Companies (whose cash flow just tried up) don't want to spend on "if".