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Can you imagine a more captive audience for ads than those in a cab? Imagine Alphabet introducing free, ad supported taxi rides.
by chx 7y ago
Can you imagine a more captive audience for ads than those in a cab? Imagine Alphabet introducing free, ad supported taxi rides.
- lolc 7y agoSo you'd be forbidden to look at your phone or wear headphones during the ride?
- chx 7y agoI am sure if you are offered the choice between gamified ads and paying for the ride more than a few would rather waste some time interacting with an ad. Especially because nothing stops them from charging exorbitant cash rates. The app would disclose it , of course: this ride costs you a hundred dollars but if you want you can play Awesome Coke Hunting instead...