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Apple reports the same shipped to stores numbers. Why not compare them?
by Kylekramer 16y ago
Apple reports the same shipped to stores numbers. Why not compare them?
- tedunangst 16y agoDo they? I imagine they do, but there aren't any WSJ blog posts pointing that out. The issue then is one of how long it takes Apple to sell out that inventory.
- rbarooah 16y agoThe Tabs weren't sold - Samsung said so. The iPads were sold and are no longer available. That's why. (source: http://www.electronista.com/articles/11/02/28/backs.quick.second.gen.ipad.launch/ http://www.electronista.com/articles/11/02/28/backs.quick.se... )
- othermaciej 16y agoThere's nothing wrong with comparing them, but it is extremely misleading to use it as a measure of market share, when it is likely that sell-through rates are significantly different. The only relevant measure of market share or market size is devices in the hands of users, It is even worse to claim that shipment to retailers is the one true measure of market share, and someone else "lied" by estimating customer sales instead.