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This is a called the "macho man" close in professional sales. Normal scenario is that a man or woman has to ask their significant other about a major purchase
by jppope 7y ago
This is a called the "macho man" close in professional sales.
Normal scenario is that a man or woman has to ask their significant other about a major purchase (car, computer, etc) and the sales person effectively calls them out for not being an individual capable of making their own decisions. Sometimes it's done with a "take away," Other times its direct.
I bring it up because I have never seen it out in the wild on web content. Crazy!
Passive investing is a completely different topic. I'm just super interested if this "in person" close is working in copywriting?